What are you? A POS dealer? A POS VAR? An integrator? Does it even matter what you call yourself or how the industry refers to itself? This past RSPA RetailNOW will forever remain in my mind as the time when I felt like the industry really understood and embraced that fact that the world of POS is changing, and that things will never be the same.
For you to survive as a POS VAR, you need to change as well. No longer is it good enough to offer customers POS systems only. The way to stay relevant — and in business — is to offer your customers retail IT solutions.
Check out the below video to learn more about the necessary paradigm shift you need to experience and what it means to be “retail IT”-focused.